This prolific and inventive photographer (Edward Steichen) must be given credit for virtually inventing modern fashion photography, and as the tohousands of high-quality original prints in the Conde Nast archives prove, only Irving Penn and Richard Avedon have since emerged as serious historical rivals.— William A. Ewing ✦ Customize This Card SAVE: .PNG .JPG .SVG COPY DESIGN: ✦ EXTREME MIX THEME PATTERN FRAME CUSTOM BG: UPLOAD IMAGE ✕ CLEAR DIM: FONT: Playfair Display Cinzel Royal Cormorant EB Garamond Lora Editorial Merriweather Baskerville Roboto Slab Montserrat Raleway Oswald Bold Lato Clean Great Vibes Dancing Script Pacifico Caveat Brush Amatic SC RATIO: Auto Fit 4:5 Portrait 1:1 Square 5:4 Classic 16:9 Wide 9:16 Story 3:4 Poster RES: 1x Standard 2x HD (1080p) 3x Ultra (4K) 4x Extreme Print BG PAT TEXT FRAME This prolific and inventive photographer (Edward Steichen) must be given credit for virtually inventing modern fashion photography, and as the tohousands of high-quality original prints in the Conde Nast archives prove, only Irving Penn and Richard Avedon have since emerged as serious historical rivals.— William A. Ewing