“To succeed in business it is necessary to make others see things as you see them.”– Aristotle Onassis Related Quotes “Business today consists in persuading crowds.”– T. S. Eliot “In this business, by the time you realize you’re in trouble, it’s too late to save yourself. Unless you’re running scared all the time, you’re gone.”– Bill Gates “The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds.”– Marshall McLuhan