“There is no greater failure than success through wrong means”— Nicholas C. Rossis Related Quotes “There is a clear goal and it isn’t to make money. The goal is to desperately try to make the best products we can. We are not naive – if you trust it, people like it, they buy it and we make money. This is a consequence.”— Jonathan Ive “Success is a journey, not a destination. The doing is often more important than the outcome.”– Arthur Ashe “American society as a whole can never achieve the outer-reaches of potential, so long as it tolerates the inner cities of despair.”– Jack Kemp